versace diffusion lines | versace site official

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Versus (Versace) was a diffusion line of the Italian luxury fashion house Versace. It was founded in 1989 by Gianni Versace as a gift to his sister Donatella. The line was discontinued in 2005 but was relaunched by Donatella in 2009 with a capsule collection of accessories designed by British designer . See moreGianni Versace introduced Versus in 1989 stating that, "Versus was born with an innate creative approach, with a strong focus on innovation, and a flair for the unconventional. An artistic force that takes present fashion . See moreIrish designer Jonathan Anderson collaborated for a capsule collection with Versus in 2013. This collaboration was unexpected due to the contrasting styles of the brands. Donatella said of Anderson that "[He] was very "loyal" to the Versus codes" Anderson . See more

• Official website See moreVersus was a secondary line of the fashion house Versace, created by Gianni Versace as a gift to his sister Donatella. The first fashion show was held in Milan in 1990 and . See moreHaving acted as a consultant at Versace after Donatella acclaimed his MA collection for Central Saint Martins College of Art and Design, Donatella invited Scottish designer . See more

Anthony Vaccarello began working with Versus in 2014 and exited in 2016 to become Creative Director for Saint Laurent. See more A diffusion line (also known as a bridge line) [1] is a secondary line of merchandise .

Versus (Versace) was a diffusion line of the Italian luxury fashion house Versace. It was founded in 1989 by Gianni Versace as a gift to his sister Donatella. The line was discontinued in 2005 but was relaunched by Donatella in 2009 with a capsule collection of accessories designed by British designer Christopher Kane.A diffusion line (also known as a bridge line) [1] is a secondary line of merchandise created by a high-end fashion house or fashion designer that retails at lower prices. [2] These ranges are separate from a fashion house's "signature line", or principal artistic line, that typically retails at much higher prices. Versus was Donatella’s baby, a diffusion collection she designed in her own image, while her older brother Gianni took care of the main line. At a press conference, she said she was drawn to.

versace website official

For people who want to experience Versace’s brand recognition without it being too taxing on the wallet, Versace introduced a secondary diffusion line of products called the Versace Collection. Versace Collection is a discontinued diffusion line of Versace that sold separate merchandise at a lower price. Versace Collection was aimed at a younger audience and incorporated streetwear design as well as elements of Versace’s signature style. Versus Versace is a diffusion line that was launched in 1989 as a way to appeal to younger customers. This line has a more playful and edgy vibe compared to the mainline collection. It includes clothing, accessories, and fragrances. In a statement, Dolce & Gabbana said the decision was made to give “even more strength and energy to our collections”, with the idea that the two lines would be merged, while Versus was the victim of Versace’s financial difficulties.

Fashion history is literally paved with deceased diffusion lines: D&G, closed in 2011; Marc by Marc Jacobs, interrupted in 2015; Burberry Prorsum, Brit and London closed in the same year; Versus reabsorbed by Versace Jeans in 2018; Raf by Raf Simons frozen in 2009. MILAN, Italy — Hot on the heels of its sale to Michael Kors, Versace is merging two of its contemporary lines, folding Versus into its Versace Jeans label, and phasing out Versace Collection. Versace Jeans is licensed to Swinger International, a Verona-based group whose portfolio contains Genny and Cavalli Class.

The company will revisit the licensing of the Versace Jeans line, which currently belongs to Swinger International. If Versace fans were concerned that brand dilution was inevitable after the business deal, the union of the sub-divisions could be seen as the first red flag.

Versus (Versace) was a diffusion line of the Italian luxury fashion house Versace. It was founded in 1989 by Gianni Versace as a gift to his sister Donatella. The line was discontinued in 2005 but was relaunched by Donatella in 2009 with a capsule collection of accessories designed by British designer Christopher Kane.A diffusion line (also known as a bridge line) [1] is a secondary line of merchandise created by a high-end fashion house or fashion designer that retails at lower prices. [2] These ranges are separate from a fashion house's "signature line", or principal artistic line, that typically retails at much higher prices. Versus was Donatella’s baby, a diffusion collection she designed in her own image, while her older brother Gianni took care of the main line. At a press conference, she said she was drawn to.

For people who want to experience Versace’s brand recognition without it being too taxing on the wallet, Versace introduced a secondary diffusion line of products called the Versace Collection. Versace Collection is a discontinued diffusion line of Versace that sold separate merchandise at a lower price. Versace Collection was aimed at a younger audience and incorporated streetwear design as well as elements of Versace’s signature style.

Versus Versace is a diffusion line that was launched in 1989 as a way to appeal to younger customers. This line has a more playful and edgy vibe compared to the mainline collection. It includes clothing, accessories, and fragrances. In a statement, Dolce & Gabbana said the decision was made to give “even more strength and energy to our collections”, with the idea that the two lines would be merged, while Versus was the victim of Versace’s financial difficulties.

versace site official

Fashion history is literally paved with deceased diffusion lines: D&G, closed in 2011; Marc by Marc Jacobs, interrupted in 2015; Burberry Prorsum, Brit and London closed in the same year; Versus reabsorbed by Versace Jeans in 2018; Raf by Raf Simons frozen in 2009. MILAN, Italy — Hot on the heels of its sale to Michael Kors, Versace is merging two of its contemporary lines, folding Versus into its Versace Jeans label, and phasing out Versace Collection. Versace Jeans is licensed to Swinger International, a Verona-based group whose portfolio contains Genny and Cavalli Class.

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versace diffusion lines|versace site official

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